TLC PRET*TY STORE INTRODUCES THE LOCKET PROGRAM
Donate a Locket to a Bereaved Mom
The greatest love of all is said to be a mother’s love for her child. No matter where life may take her children, a mother will always carry that love wherever she goes. The Ty Louis Campbell (TLC) Foundation launched a program that sends lockets to bereaved mothers of childhood cancer that are adorned with lines from the E.E. Cummings poem, “I Carry Your Heart With Me.”
This charitable program enables donors to purchase a locket as an anonymous gift for $40 at prettystore.org, knowing that it will be sent to a mother somewhere in the U.S. who lost her child to cancer. The donor will receive a note about the mother who received the locket. At the same time, the bereaved parent will receive the beautiful heart-shaped locket, bearing a photo of her child already inside, accompanied by a copy of the full poem “I Carry Your Heart” by E. E. Cummings. The first line from that poem is also engraved in the heart-shaped locket, which is available in both silver and gold.
Seven children die of cancer every single day in the US alone. PRET*TY store founder, Cindy Campbell, knows this all too well. Since losing her son, Ty, this locket has adorned almost every outfit she wears so she can feel that she “carries his heart” with her wherever she goes.
“I hope this simple gesture will provide comfort to many more bereaved moms like me who have lost children to cancer. I know for me, personally, it is so important to know that my son is remembered. I believe this program will show these moms that their child is being honored by strangers across the country,” said Campbell. “Small gestures such as this provide comfort in knowing our child is gone but not forgotten.”
Lockets can be donated for $40 at prettystore.org, or they can be purchased for oneself, or as a gift.
Some program beneficiaries are selected at random via social media and word of mouth, however donors can also request a specific family to honor. Bereaved moms of childhood cancer are also invited to request a locket via the online form, free-of-charge. If you are eligible to receive a locket, or you know someone who is, please fill out the form here.
PRET*TY is a line of charitable gold jewelry that was inspired by Ty Campbell. A forever five-year-old cancer warrior who put the “T-Y” in PRET*TY. Gold is the awareness color for childhood cancer and 100% of all proceeds from the PRET*TY store directly benefit the Ty Louis Campbell Foundation for childhood cancer research.
About the Ty Louis Campbell Foundation
The Ty Louis Campbell (TLC) Foundation funds innovative research specifically geared toward the treatment of the deadliest childhood cancers (including brain and spinal cord tumors). The organization seeks less toxic, more effective treatments for children fighting cancer. Visit www.thetlcfoundation.org for more information.